I think a deeper dive into Job's evolution during the 12 years at Next is an excellent idea

It's also just absurd that they assert NeXT is largely forgotten, while writing for an audience very likely to include people fully aware of NeXT.

> "the Macintosh itself was not a commercial success" which is another strange claim Macintosh was in fact not successful for many years, and Apple survived by chanting "Apple II Forever!" at their legacy edu market. https://www.youtube.com/watch?v=YcjlhFVTY50 Also the fail Apple III was Jobs' machine. Scully and Gasse made the Macintosh II line successful by marketing expensive workstations to creative professionals. That was against Jobs' "vision" so of course he discounts it. One thing which has never changed: Apple won't lift their finger unless they get a 30% margin.

Until the second coming of Steve Jobs, there were hardly any Apple gear on sale in Portugal. There was a single importer, Interlog, that you had to physically travel to Lisbon, or order by phone from one magazine ad. The market was all about C64, Spectrum, Atari, Amiga and PC. The only place I saw Macs live was a single department on the campus as alternative to UNIX and Windows for Workgroups everywhere, and the secretary on the IT department.